The Protection of Personal Information Act (4 of 2013) (POPIA) is effective from 30 June 2021. All businesses in South Africa must be compliant by this time. The purpose of the Act is to protect the personal information of all South Africans, to ensure that their data is not subject to theft or discrimination as a result of the use of their data. The Act imposes obligations on all companies to ensure that the data is processed in a manner that is responsible, secured and managed with the consent of the person whose data they possess. It is imperative to ensure compliance in this aspect of your business. The firm is ready and willing to help companies to achieve their compliance with its multi-disciplinary team of experts standing ready to help implement the POPIA principles in the best manner possible.